Test Bank for Business Research Methods 13th Edition Schindler
Test Bank for Business Research Methods 13th Edition By Pamela Schindler, ISBN 10: 1259918939, ISBN 13: 9781259918933
Table of Content
Part 1: Build the Foundation for Business Research
- Chapter 1 Research Foundations and Fundamentals
- Chapter 2 The Research Process: An Overview
- Chapter 3 Stage 1: Clarify the Research Question
Part 2: The Design of Business Research
- Chapter 4 Research Design: An Overview
- Chapter 5 Stage 2: Sampling Design
- Chapter 6 Stage 2: Data Collection Design: Qualitative Research
- Chapter 7 Stage 2: Data Collection Design: Observation Research
- Chapter 8 Stage 2: Data Collection Design: Experiments
- Chapter 9 Stage 2: Data Collection Design: Survey Research
Part 3: Measurement
- Chapter 10: Stage 3: Measurement Foundations
- Chapter 11: Stage 3: Measurement Questions
- Chapter 12: Stage 3: Measurement Instruments
Part 4: Collect, Prepare, and Examine Data
- Chapter 13: Stage 3: Collect, Prepare, and Examine Data
Part 5: Analyze and Interpret Data
- Chapter 14: Stage 4: Hypothesis Testing
- Chapter 15: Stage 4: Measures of Association
Part 6: Report the Research
- Chapter 16: Stage 5: Research Reports: Supported Insights and Recommendations
Part 7: Research Project Overview
- Chapter 17: An Integrated Example.
Appendices
- A: Business Research Proposals and RFPs
- B: Focus Group Discussion Guide
- C: Nonparametric Significance Tests
- D: Selected Statistical Tables
